Monday, December 5, 2011

Telairity Provides Key Services to the World’s Fastest-Growing Market

We are delighted to announce that Telairity has struck a sprawling, multifold deal with the world’s fastest-growing economic powerhouse: the People’s Republic of China. The agreement allows for Telairity to supply its SD and HD encoders to several key sectors of China’s economy. Furthermore, Telairity is equally pleased to announce other National Digital TV initiatives in Laos, Thailand, and Sri Lanka, bringing Telairity into the forefront of today’s high-tech economy.

The business pact is essentially triple-fold. Firstly, Telairity will supply its Chinese strategic communications partner, Beijing Blue Satellite Communication Technology Co., Ltd. (BSC), with Telairity BE8500 encoders for an ongoing satellite application project on behalf of China’s Meteorological Administration. We are fully confident that this development heralds only the beginning of a large series of tech-sales breakthroughs for Telairity. BSC not only counts the Chinese Meteorological Administration among its key clients, but also supplies encoding technology for the Ministry of Education, the Ministry of Health, the China Civil Aviation Administration and the State Administration of Radio, Television, and Film (SARFT). Our pioneering technology will take the lead in helping run day-to-day communications operations throughout China; hardly a small achievement. 

The second part of the agreement can be summarized thusly: we’re proud to announce that we’ve been selected to supply SD and HD encoders for 2.0 broadband media services like interactive cable, IPTV, and mobile television that are in the process of being distributed throughout China. Telairity graciously would like to acknowledge the cooperation and support of trans-Pacific key partners in this agreement, such as Ouranos Technology Co., Ltd. and the China Data Broadcasting Union (CDBU). We are especially excited to cooperating with our esteemed partners in expanding the cutting-edge quality of service in all these “next generation” fields of media.

As if these two developments weren’t noteworthy enough, we are happy to tell the world that we’ve landed an agreement to design, build, and sell encoding systems that meet China’s high AVS encoding standards (for purposes of domestic comparison, these standards are roughly similar to the H.264/AVC video compression standard). This digital TV network, expected to grow quickly up to 500 channels, is being tested in cooperation with SARFT on a province-by-province basis. Currently, we are operating in Sichuan Province, located in southwestern China, and home to an approximate 80 million inhabitants. We are indebted to our partners in this technological venture, Hansun Technology Corporation and the Communications University of China, College of Information Technology (CUC). Together with SARFT and our high-level partners, we expect to revolutionize the technologies available for OPTV, triple-play, and in-home multimedia distribution throughout China as additional provinces subscribe to the network.

We cannot be happier here at Telairity. We cannot be more pleased with the good faith and munificence of our Chinese counterparts, as well as our DTV counterparts in Laos, Thailand, and Sri Lanka. There can be no question that the future belongs – in part – to East Asia, and that Telairity has been granted a monumental opportunity to participate in the development of that future.